easyfinancial vs LendDirect
A detailed side-by-side comparison of two popular Canadian lenders. See how they stack up on rates, loan amounts, eligibility, and overall experience.
Side-by-Side Comparison
| Feature | easyfinancial | LendDirect |
|---|---|---|
| Loan Amounts | $500 – $150,000 | $200 – $1,500 |
| Interest Rates | 9.99% – 34.95% APR | $15 per $100 borrowed (where applicable) |
| Loan Terms | 9 – 240 months | Up to next payday or installments up to 62 days |
| Credit Required | All credit types accepted | No minimum credit score |
| Funding Speed | Same day to 2 business days | Same day (Interac e-Transfer) |
| Headquarters | Mississauga, Ontario | Victoria, British Columbia |
| Founded | 2006 | 2013 |
| Best For | Borrowers with poor credit who need larger loan amounts | Emergency borrowers who need fast access to small amounts before payday |
Loan Amounts
easyfinancial
$500 – $150,000
LendDirect
$200 – $1,500
Interest Rates
easyfinancial
9.99% – 34.95% APR
LendDirect
$15 per $100 borrowed (where applicable)
Loan Terms
easyfinancial
9 – 240 months
LendDirect
Up to next payday or installments up to 62 days
Credit Required
easyfinancial
All credit types accepted
LendDirect
No minimum credit score
Funding Speed
easyfinancial
Same day to 2 business days
LendDirect
Same day (Interac e-Transfer)
Headquarters
easyfinancial
Mississauga, Ontario
LendDirect
Victoria, British Columbia
Founded
easyfinancial
2006
LendDirect
2013
Best For
easyfinancial
Borrowers with poor credit who need larger loan amounts
LendDirect
Emergency borrowers who need fast access to small amounts before payday
Pros & Cons
easyfinancial
Pros
- Accepts all credit types including poor credit
- Very large loan amounts available (up to $150,000 secured)
- Over 400 locations across Canada for in-person service
- Reports to both Equifax and TransUnion for credit building
Cons
- Interest rates can be high for unsecured loans
- Secured loans require collateral (home equity or vehicle)
- Some products have origination or administrative fees
LendDirect
Pros
- No minimum credit score required
- Same-day funding via Interac e-Transfer
- Simple online application — no paperwork required
- Licensed and regulated in multiple provinces
Cons
- Maximum loan amount of $1,500
- High cost of borrowing compared to personal loans
- Short repayment period (up to next payday)
Which Lender Should You Choose?
Choose easyfinancial if you're looking for a lender that specializes in borrowers with poor credit who need larger loan amounts. They offer loan amounts of $500 – $150,000 with funding as fast as same day to 2 business days.
Choose LendDirect if you're better described as emergency borrowers who need fast access to small amounts before payday. They offer $200 – $1,500 with no minimum credit score credit requirements.
Still unsure? Apply through 365 Loans to compare offers from both lenders and more — with no impact on your credit score.
Frequently Asked Questions
Is easyfinancial or LendDirect better?
It depends on your needs. easyfinancial is rated 3.8/5 and is best for borrowers with poor credit who need larger loan amounts. LendDirect is rated 3.4/5 and is best for emergency borrowers who need fast access to small amounts before payday.
Which has lower interest rates?
easyfinancial charges 9.99% – 34.95% APR, while LendDirect charges $15 per $100 borrowed (where applicable). Your actual rate depends on your credit profile.
Which lender funds faster?
easyfinancial: Same day to 2 business days. LendDirect: Same day (Interac e-Transfer).
Other Lender Comparisons
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Compare Loan OffersEditorial Note: Our content is reviewed by financial experts for accuracy. We may receive compensation from partner lenders, which does not influence our rankings or recommendations. Read our full disclosures