LendDirect vs easyfinancial
A detailed side-by-side comparison of two popular Canadian lenders. See how they stack up on rates, loan amounts, eligibility, and overall experience.
Side-by-Side Comparison
| Feature | LendDirect | easyfinancial |
|---|---|---|
| Loan Amounts | $200 – $1,500 | $500 – $150,000 |
| Interest Rates | $15 per $100 borrowed (where applicable) | 9.99% – 34.95% APR |
| Loan Terms | Up to next payday or installments up to 62 days | 9 – 240 months |
| Credit Required | No minimum credit score | All credit types accepted |
| Funding Speed | Same day (Interac e-Transfer) | Same day to 2 business days |
| Headquarters | Victoria, British Columbia | Mississauga, Ontario |
| Founded | 2013 | 2006 |
| Best For | Emergency borrowers who need fast access to small amounts before payday | Borrowers with poor credit who need larger loan amounts |
Loan Amounts
LendDirect
$200 – $1,500
easyfinancial
$500 – $150,000
Interest Rates
LendDirect
$15 per $100 borrowed (where applicable)
easyfinancial
9.99% – 34.95% APR
Loan Terms
LendDirect
Up to next payday or installments up to 62 days
easyfinancial
9 – 240 months
Credit Required
LendDirect
No minimum credit score
easyfinancial
All credit types accepted
Funding Speed
LendDirect
Same day (Interac e-Transfer)
easyfinancial
Same day to 2 business days
Headquarters
LendDirect
Victoria, British Columbia
easyfinancial
Mississauga, Ontario
Founded
LendDirect
2013
easyfinancial
2006
Best For
LendDirect
Emergency borrowers who need fast access to small amounts before payday
easyfinancial
Borrowers with poor credit who need larger loan amounts
Pros & Cons
LendDirect
Pros
- No minimum credit score required
- Same-day funding via Interac e-Transfer
- Simple online application — no paperwork required
- Licensed and regulated in multiple provinces
Cons
- Maximum loan amount of $1,500
- High cost of borrowing compared to personal loans
- Short repayment period (up to next payday)
easyfinancial
Pros
- Accepts all credit types including poor credit
- Very large loan amounts available (up to $150,000 secured)
- Over 400 locations across Canada for in-person service
- Reports to both Equifax and TransUnion for credit building
Cons
- Interest rates can be high for unsecured loans
- Secured loans require collateral (home equity or vehicle)
- Some products have origination or administrative fees
Which Lender Should You Choose?
Choose LendDirect if you're looking for a lender that specializes in emergency borrowers who need fast access to small amounts before payday. They offer loan amounts of $200 – $1,500 with funding as fast as same day (interac e-transfer).
Choose easyfinancial if you're better described as borrowers with poor credit who need larger loan amounts. They offer $500 – $150,000 with all credit types accepted credit requirements.
Still unsure? Apply through 365 Loans to compare offers from both lenders and more — with no impact on your credit score.
Frequently Asked Questions
Is LendDirect or easyfinancial better?
It depends on your needs. LendDirect is rated 3.4/5 and is best for emergency borrowers who need fast access to small amounts before payday. easyfinancial is rated 3.8/5 and is best for borrowers with poor credit who need larger loan amounts.
Which has lower interest rates?
LendDirect charges $15 per $100 borrowed (where applicable), while easyfinancial charges 9.99% – 34.95% APR. Your actual rate depends on your credit profile.
Which lender funds faster?
LendDirect: Same day (Interac e-Transfer). easyfinancial: Same day to 2 business days.
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Compare Loan OffersEditorial Note: Our content is reviewed by financial experts for accuracy. We may receive compensation from partner lenders, which does not influence our rankings or recommendations. Read our full disclosures